Privacy policy

This privacy policy describes how your personal data is collected, used, and shared when you use opderlay.com / opderlay.lu (the "Website") or purchase something from there.

PERSONAL DATA COLLECTED BY US

When you visit the Website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. When you navigate on the Website, we also collect information about the individual web pages or products you view, the websites or search terms that led you to the Website, as well as information about how you interact with the Website. We refer to this automatically collected information as "device information."

We collect device information using the following technologies:

• "Cookies" are data files stored on a device or computer and often contain an anonymous unique identifier. For more information about cookies and how to disable them, please visit http://www.allaboutcookies.org.
• "Log files" log actions on the Website and collect data such as IP address, browser type, Internet service provider, referring/exit pages, as well as date/time stamps.
• "Web Beacons", "Tags", and "Pixels" are electronic files used to collect information about how you navigate the Website.

When you purchase something on the Website or attempt to do so, we also collect certain information about you. This includes name, billing address, shipping address, payment information (including credit card numbers or PayPal account), email address, and phone number. We refer to this information as "order information."

The term "personal data" in this privacy policy refers to both device information and order information.

We generally use the order information we collect to fulfill orders placed through the Website (including processing your payment information, providing shipping, and sending invoices and/or order confirmations).

Additionally, we use this order information to: 

• Communicate with you;
• Assess our orders for potential risks or fraud; and
• Provide information or advertising related to our products or services to you, where this is in line with your privacy settings.

We use the device information we collect to screen for potential risks and fraud (particularly your IP address) and generally to improve and optimize our Website (for example, using analytics on our customers' navigation behavior and their interaction with the Website as well as assessing the success of our marketing and advertising campaigns).

We disclose your personal data to third parties who assist us in using your personal data as described above. For example, we use Shopify to operate our online store. For more information on how Shopify uses your personal data, please see here: https://www.shopify.com/legal/privacy. Additionally, we use Google Analytics to understand how our customers use the Website. For more information on how Google uses your personal data, please see here: https://policies.google.com/privacy?hl=en-GB. You can disable Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also disclose your personal data to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

As described above, we use your personal data to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, please visit the Network Advertising Initiative's ("NAI") educational page here: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can disable targeted ads here:

• https://www.facebook.com/settings/?tab=ads

• https://www.google.com/settings/ads/anonymous

Additionally, you can opt out of some of these services through the Digital Advertising Alliance's opt-out portal here: http://optout.aboutads.info/.

Please note that we do not alter our Website's data collection and use practices when we receive a "Do Not Track" signal from your browser.

YOUR RIGHTS

If you are a resident of Europe, you have the right to access the personal data we hold about you and to request that your personal data be corrected, updated, or deleted. If you wish to exercise this right, please contact us using the contact details below.

If you are a resident of Europe, please note that we process your data to fulfill contracts we might have with you (for example, if you place an order through the Website) or to pursue our legitimate business interests as described above. Please also note that your data may be transferred outside of Europe, including to Canada and the United States.

When you place an order through the Website, we will retain your order information for our records unless you ask us to delete this data.

We may occasionally update this privacy policy to reflect changes in our practices or for other operational, legal, or regulatory reasons.

If you require further information about our privacy practices, have questions, or wish to lodge a complaint, please contact us via email at info@opderlay.lu or by post at the address below:

Op der Lay s.à r.l.

2A, Z.A.R.E. Ilot Est

L-4385 Ehlerange

Grand-Duchy of Luxembourg